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Competitive Pricing Definition - LokadCompetitive pricing consists of setting the price at the same level as one’s competitors. This method relies on the idea that competitors have already thoroughly worked on their pricing. In any market, many firms sell the same or very similar

The 5 most common pricing strategies |

Best Cost Strategy: Definition, Examples - iEduNoteThe best-cost strategy is the strategy of increasing the quality of products while reducing costs. This strategy is applied to give customers “more value for the money.”. It is achieved by satisfying customers’ expectations on key attributes of


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